Cardi B Is Rolling Out Grow-Good Into Beauty Supply Stores Across NYC
Source: Essence · Oct 23, 2026
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The Money Angle
Business relevance
8/10
- 01Cardi B is expanding Grow-Good into NYC beauty supply stores, prioritizing Black-owned retailers rather than launching directly with larger chains.
- 02Participating shops include Tina Hassan’s Beautify Beauty Supply Store in Harlem and May’s Solea Retail in the Bronx, bringing the celebrity brand’s rollout to local businesses.
- 03Cardi says larger retailers remain a future goal to reach customers in other states; no agreements with ULTA or Sephora are announced.
- 04The rollout gives participating Black-owned stores a new product line to sell, but the article provides no sales figures, retailer margins or financial terms.
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Who's involved
Cardi BGrow-GoodBeautify Beauty Supply StoreTina HassanSolea RetailMayULTASephora
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$ULTAThis Money Angle is an AI-assisted summary of reporting by Essence. Figures come only from the source article. Not financial advice.